4 reasons to buy your fine jewelry online

If you are making a jewelry purchase in the near future, consider getting your piece online. There are many advantages to buying your jewelry online. As long as you do your homework and check a dealer's references, you can shop with confidence. Buying jewelry is no more risky than buying anything else online.

1. Price One of the biggest advantages of buying jewelry online is the great discounts. You can often find pieces that are 50 percent off retail prices. This may allow you to buy a larger piece of jewelry than you could pay for in standard jewelry. Online stores generally don't have as many overhead costs as physical stores, so they can often sell the same quality for much lower prices.

2. Convenience. When you buy jewelry online, you can easily find pieces that meet your specific quality standards. For example, if you are looking for a princess cut, a 2 carat yellow diamond with a clarity rating between VVS1 and VS1, you can find exactly that. You don't have to shop from store to store or order a special piece.

3. Shopping comparison is very easy when you buy jewelry online. You can look at several different stores at once to see what each is charging for a similar piece of jewelry. In some cases, you can find exactly the same pieces sold at different prices in different stores. Each item is described in great detail, which really allows you to compare apples to apples. In offline jewelry stores, the price tags are often very small, and virtually no additional information is provided unless requested.

4. There are no high pressure sellers. For many people, this is the biggest advantage of buying online. Many jewelry vendors are psychologically trained to make you spend more than you intended. Online, there is no pressure. You can look at the pieces to your heart's content and be able to make a decision within your own time frame.

Before you start shopping for your Native American Jewelry  online, be sure to familiarize yourself with industry quality standards. You will make better choices as a buyer if you know how jewelers rate gold and other fine jewelry components. For example, diamonds are classified into four different evaluative categories, called "Four Cs." By understanding what these categories are, you can interpret the codes that a jeweler uses in your online listing. The major online jewelry stores carry numerous items to help educate potential customers.

You should also know the exact size of the jewelry you are looking for before buying online. For example, you need to know the size of your ring exactly before buying it. You should have a tape measure on hand so you can match the size of bracelets, necklaces, and earrings to your wrists, neck, and ears. Online jewelry retailers notoriously make their images bigger so that the pieces look bigger than they are. With a reference to your tape measure, you will be able to know exactly what size you are getting.